When it comes to Apple – one of the most profitable companies in the world, we will think of its famous and popular products including the iPhone, iPad, iPod, Macbook … But that is only are some pieces of an incomplete picture of an Apple – the company with the highest market capitalization in the world today.
Today, let’s take a look at 8 successful and typical products that create the giant statue of “Apple”.
Newton is a beautifully designed product with many interesting features such as email, fax and handwriting recognition. But it seems that Apple at the time advertised too much when the best feature of the device did not work as well as advertised. Although Apple has made great efforts to improve this feature, it still cannot change the perception of customers that it is a ridiculous product.
It should be noted that Newton was a breakthrough device for the time, but it was born too early when the technology that developed it was not really popular.
The iMac is the All in One line of computers with Apple’s unique and high-end design principles launched in 1998, and this is the product that marks the return of Steve Jobs after 13 years of leaving Apple in 1985. The most important thing is that the iMac helped Apple overcome the terrible crisis at that time and marked Jonathan Ive’s great design thinking.
6. Mac OS X
Mac OS X is a Unix-like operating system built on technology developed at NeXT in 1985, founded by Steve Jobs after leaving Apple. The first version of this operating system was officially released in 1999 and after a decade it became the second most consumed OS worldwide.
From its inception in 2001 to 2013, a total of 100 million iPods of all types, including iPod nano, iPod mini, iPod shuffle, iPod Touch, were sold all over the world. It can be said that the iPod was an iconic product of Apple in the music industry that flourished in the early 2000s.
On April 28, 2003, Apple released a product called the iTunes Music Store and now has a very brief name, iTunes. At just 99 cents for a single song, the service quickly became one of the world’s largest legal online music sources. “Apple created the digital music business,” said Michael Nash, former head of digital content for content producer Warner Music Group. “They really created a convergence of music and technology, and showed people what an ‘economy’ around content would look like,” he continued.
Nearly 900 million iPhones have been sold to consumers since the launch in 2007 to the present day, and that number is growing rapidly. The iPhone is not only a powerful, powerful symbol that brings Apple to the red carpet of glory, surpassing all other rivals but also considered the revolutionary product, the golden key of the era. Despite all doubts, every word of criticism, criticism, obedience, the iPhone always shines and succeeds in the “unique quality” of Apple.
2. MacBook Air
Steve Jobs introduced the Macbook Air in 2008 with the task of “fragile” the laptop at the time. Not only super-light and ultra-thin (0.16 inches – at the time of launch), Macbook Air quickly achieved much success until today and made many competitors “follow” the design.
When people think of smartphones, people think of iPhones when they think of tablets, people think of iPads. Another product with great success in terms of Apple sales, since its launch (2010), a total of 400 million iPads have been sold so far.
In addition to this list, let’s wait to see best Apple products following technology trends in 2020s.